Lectures on Internet-based business topics

In the digital age in which we live, boundaries are fading and new opportunities are being received from every direction. Get to know our lecture center, where you will find the best that the digital and business world has come to. We offer a series of fascinating lectures on Internet-based business topics, which will immediately accelerate you to the top of the digital wave. With the senior lecturers in the field, we are here to guide you to success in your next business. If you are looking to keep up to date, lead or simply be interested - you are in the right place and we invite you to contact us about how we can lecture at your place!

In today's business world, the in-depth understanding of the digital environment is not only an advantage - it is essential. A lecture on Internet-based businesses can offer new insights, practical tools and leading strategies that will change the way you think and operate in the market. Trends change, technology advances and customers expect more. Don't miss the opportunity to be at the forefront of innovation - book a lecture and bring your business to the next level.

Below are a variety of ideas for workshops and lectures that we offer on the subject of Internet-based businesses

History of e-commerce - How has e-commerce developed from the early days to today.
The strategies behind Amazon - What are the power sources of the global network.
Dealing with cyber attacks - How to protect your business in the digital age.
Real time marketing – The use of data and analytics to create responsive campaigns.
Digitization of CRM systems – How to manage your customers in the digital age.
The mental games of online negotiation - How the virtual communication affects the negotiation processes.
Dealing with unfiltered opinions – How to manage a brand in an era where anyone can criticize.
Building a brand online - Which tools and tactics are worthwhile for building a successful brand.
Innovative online business models - Examples of models that changed the face of the market.
Strategies to increase customer commitment online – How to build a committed audience and increase your exposure.
Social networks and their impact on business - The advantages and disadvantages of marketing on social networks.
Innovation in the digital age – How to promote a culture of innovation in Internet-based businesses.
The hardware behind the software - The impact of physical technology on online businesses.
Building applications for businesses – The advantages, challenges and leading technologies.
The future of online business - Trends and forecasts for the coming years.

List of different online business models:

Online store (eCommerce) – Selling physical products through an e-commerce platform, such as Shopify or WooCommerce.
Software as a Service (SaaS) - Selling access to online software through a monthly or annual subscription.
Content and advertising platforms – Ads on a website or app, such as a blog, YouTube or content site.
Revenue sharing model - Sharing revenue from ads or sales with content creators or partners.
online games – Selling items and benefits in games, or access to new levels and areas.
Content subscriptions - Access to content in exchange for a monthly or annual payment, such as professional websites or magazine subscriptions.
distribution model - Selling products or services of third parties, such as Amazon or eBay.
The affiliate model - Referral of customers to other websites in exchange for a commission for each purchase made thanks to the referral.
Online support and consulting services - Offering consulting, secretarial or online technical support services.
Online courses and tutorials - Selling access to courses or tutorials on platforms like Udemy or Coursera.
Digital sale - Selling digital products such as e-books, software, music, etc.
Freelance - Offering services in various fields such as writing, design, programming, translation and more.
Social project platforms or crowdfunding – like Kickstarter or Indiegogo.
Marketplace - Creating a platform where services or products from a variety of sellers are offered.
Paid apps - Selling web or smartphone applications or internal payments in the application.

The transition to a digital business is a complex process that requires understanding and preparation.

Here are some important things to know when you are interested in switching to a digital business:

strategy - Develop a clear strategy for working in the digital space, understanding where you want to go and what tools you will need to achieve your goals.
Study the market - Get to know your potential customers, the competition, and what trends exist in the digital field.
technological considerations – Choose platforms and tools that are suitable for your business. Consult with experts in the field of technology.
Funding - Understand the variable and fixed expenses related to the establishment and operation of a digital business.
Data Security - Protect the sensitive and important information of the business, customers, and partners.
Law and regulations - Keep up to date with the limits of the law regarding advertising, customer privacy, and liability.
digital marketing – Learn the basics of digital marketing: SEO, social media marketing, email marketing, etc.
customers - Understanding which communication channels are the most effective for talking to your customers and how to maintain their level of satisfaction.
Studying the data - Look at the data: Google Analytics data, indicators of customer behavior, and any other way that will provide you with information about the performance of your business in the digital space.
Providing online customer service - Open channels for support and customer service on the Internet.
focusing - Do not spread out, open a limited number of products or services at first and only then expand.
Cultural transport - Make sure all staff and customers understand your brand and the expected changes and are ready to deal with them.
Invest in training - Learn the market, the business and the relevant models - investing in a proper and good study of the business and the market is probably the best and most important investment you can make.

Sometimes, the difference between a business that grows and a business that simply "hangs/stuck" in place is the right knowledge and its successful application. If you feel it's time to take your business to the next digital level, don't miss the opportunity to master the most advanced tools, strategies and insights we have to offer. To hear more and start your digital journey, contact us today. Success starts with the first step, and that step is through us.

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